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Library Conversation Series - Online Marketing for Artists with Brad Stephenson
Explore ways of marketing yourself and your website using social media. Learn about online tools, such as content management systems, social media, and search engine optimization to effectively and efficiently market your films and photographs.
Brad Stephenson directs marketing and online communication for Carnegie Mellon University’s Heinz College. He previously served as the director of projects and marketing for the University’s Center for Arts Management and Technology (CAMT), where he co-founded Technology in the Arts, which investigates the intersection of arts management and technology through blog posts, webinars, lectures, podcasts and social media. Brad developed and taught technology planning for CMU’s arts management and entertainment industry management graduate programs. He is a regular writer for Bricolage Production Company’s Midnight Radio series, and he founded and produces the annual 10-minute play festival Future Ten, entering its ninth year. Brad manages, writes and produces podcasts for the humor site www.ActClassy.com, and he was a stand-up comedian in New York City for several years, sharing the stage with artists like Jim Gaffigan and Ed Helms. He is a freelance web developer and social media consultant for artists and arts organizations. Brad has a BFA in acting from the University of Kentucky and a Master of Arts Management from CMU. He also has a beautiful, hilarious 3-year-old daughter named Sadie.